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Fee Distribution

Complete transparency into how every transaction fee is strategically allocated to maximize growth, visibility, and long-term value for the $TOBY ecosystem.

40%
Instagram Marketing

Professional-Grade Social Media Campaigns

A significant portion of all transaction fees is funneled directly into professional-grade Instagram marketing campaigns. This includes sponsored posts across high-engagement crypto and lifestyle accounts, long-term partnerships with established influencers who align with the $TOBY brand, story and reel placements designed to capture attention from both crypto-native audiences and newcomers, and A/B tested ad creatives that are continuously optimized for maximum reach and conversion. The goal is to build a recognizable, trusted presence on one of the world's largest social platforms, ensuring $TOBY stays visible to millions of potential holders on a daily basis.

40%
Trending & Listings

Visibility Across Every Major Platform

An equal allocation is dedicated to boosting $TOBY's visibility across the most trafficked platforms in the crypto space. This includes securing and maintaining positions on trending boards such as DexScreener, DexTools, CoinGecko, and CoinMarketCap, as well as pursuing listings on both decentralized and centralized exchanges to expand accessibility for holders around the world. Funds are also used for promotional placements on crypto news outlets, banner advertising on aggregator sites, and strategic call-channel partnerships that introduce $TOBY to active trading communities. Every dollar spent in this category is aimed at keeping $TOBY in front of the right eyes at the right time.

20%
Dev Allocation

Operations & Strategic Buybacks

The remaining portion is reserved for the development team to sustain day-to-day operations, including server infrastructure, domain costs, website maintenance, smart contract audits, and community management tools. However, the team is committed to reinvesting the majority of this allocation back into the token itself through strategic buybacks. This means that rather than extracting value, the dev team is actively aligned with the community's interests, consistently buying back $TOBY on the open market to reinforce price support and demonstrate genuine long-term confidence in the project's trajectory.